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Head of Marketing & Digital / Head of Business Development / General Manager / From USD 180k / year

Management background: Head of Integrated Marketing & Consumer Strategy / Head of Marketing & Digital

Industrial experience:  Tobacco / Beverages

Functional competencies: Marketing / Media / Digital / Portfolio / Consumer Experience / Customer Care / Research / Sales

Maximum employees managed: 120+

Companies: Global international / Mid-size / Start-up

Considered development directions: Head of Marketing & Digital / Head of Business Development / General Manager

Region: CIS, Europe, Middle East, USA, Remote

Professional Experience:

  • Leadership and Operational Excellence: Managed multi-country operations with a team of 120 professionals, optimizing resource allocation, improving operational efficiency, and driving financial performance. Known for a collaborative leadership style that nurtures talent and achieves strategic marketing and business goals.
  • Driving Brand Growth and Market Leadership: Spearheaded transformative marketing campaigns, making companies brands #1 within assigned regions with significant increases in market share, brand awareness, and consumer loyalty. Featured in Forbes for marketing insights that influenced industry trends and best practices.
  • Innovative Digital and Consumer Experience Strategies: Led the integration of data-driven strategies and predictive models to enhance consumer experience and drive brand growth. Launched a groundbreaking digital campaign that seamlessly blended offline and online user experiences, optimizing digital UX and resulting in channel indicators growth. Developed and launched a brand digital ecosystem on Telegram, significantly improving CRM metrics and digital sales.

Education:

  • Bachelor's Degree in Financial Economics, Peoples' Friendship University of Russia (2011)
  • Commercial Skills Elevation, (2021-2022)
  • Leadership Capabilities Growth, (2023-2024)
  • AI Application in Marketing and Finance, University of Pennsylvania (Certificate expected by end of 2024)

Key Competencies:

  • Revenue Growth
  • Financial Management
  • Team Leadership
  • Product Lifecycle Management
  • Customer Experience
  • Strategic Marketing
  • Brand Management
  • Digital Marketing
  • Public Relations
  • Market Research & Insights

Positions considered:

Head of Marketing & Digital / Head of Business Development / General Manager

Revenue expectations: from 15 000 USD / gross / monthly + bonus

Special points:

Location – Kazakhstan. Ready for relocation and remote work. Fluency in Russian and English.

Код кандидата: 17O

 

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